Archives for October 2009

Tackling Technology: Tips From a Former Technophobe

Less than 10 months ago, Annie Hart dug her heels in and told her friend Jeff Simpkins…”No way will I ever want to blog…I can’t do that.”

She then caved into peer pressure from Jeff (Jeff is a super salesman!) and signed up for the Become a Blogging Maniac program.  Not only has she become a a blogging maniac, she is now actually speaking to and teaching others in her local community about blogging and the use of technology as tools to reach a wider audience.  And, she is being sought out by others for her storytelling expertise and is in the early stages of writing a book…wow…what a transformation!

So, Annie is now being sought out by the media for her story on being a former technophobe who is now a techno-wonder kid!  Here you go…An article in the Chestnut Hill Local in Philadelphia, PA by the title of Tackling Technology:  Tips from A Former Technophobe. by Annie Hart.  Congrats Annie!

If Annie can do this, so can you!.

FTC New Guidelines May Impact What Bloggers Can Endorse

Jeannette Paladino sent along a great article today that we all need to read and become aware of:

The FTC’ s New Power Grab.

Are You Connecting Your Blog to Linked In? If Not, Do This Today!

As many of you know, Linked In is one of the hottest social networks out there today, and it does have a very professional culture to it.

There is a great feature with Linked-In:  The ability to import your blog posts into your account and also to share blog posts with groups you are a member of using the news area.  So, if you are not connecting your blog to Linked-In, go ahead and get that happening today by going to the applications area of your account.

Then…once you are on Linked In…there is a book that is going to be a must read for you (and your colleagues…go ahead and pick up 3 copies and give them out to your friends.)

payingitforward If you have not yet picked up a copy of Linking in to Pay it Forward by Chuck Hester, I highly recommend that you go out today and pick up a copy.

Many of you may know that Chuck Hester is the Corporate Communications Director for iContact. Ryan Allis, a rising Gen Y superstar is the CEO.

Chuck has been gracious enough to offer my network

  • an autographed copy
  • a discount price
  • free shipping and
  • a chance to enter a contest to receive a free consultation with him

So, to learn the details and to get the promo code, please visit this link.

Bea Fields Companies, Inc. and Become a Blogging have no material connection to the above endorsement.

4 Tools to Help You Unfollow People on Twitter in Bulk

For starters, I want to encourage everyone NOT to consider using a mass following tool on Twitter. You will end up with XXX pics, marketing blasts and people who are not meant to line up with your values, brand and life.  And come on…can you really market with 10,000 people???  If you are mass building to sell your stuff 10 times a day every day, then people will get ticked off and drop you from their list.

So, this morning, I went out and started mass unfollowing people in these categories (Just as a note…Twitter has put the hammer down on people who are mass following…you cannot follow more people than are following you.)

1. People who are following me but who aren’t really using Twitter…say they have not posted in 60 days

2. People who have XXX photos

3. People who say things like “Buy drugs online cheap”

4. Anything with the word viagra or cialis  in it

5. People who I have followed but who are not following me back

6. Other people who are out on Twitter but who I just don’t think we are ever going to hit it off.

7. People who are sending me messages multiple times a day about buying their shoes, drugs, etc.

So, I cleaned out about 1200 people in 30 minutes using these tools (be careful about unfollowing people you know…check through the list before you mass unfollow and uncheck any people you want to stay connected with…even if they are not using Twitter, you don’t want to create ill will:)

Twitblock (Block people who look like they are spam will know when you see their user name and photo)

Twitter Karma (You can hand select folks who you don’t know or who you have never connected with)

Untweeps (Unfollow people who signed up for Twitter and never use it!)

Buzzom (unfollow people who are not following you back…super quick!)

I still have some clean-up to do, but it is coming along!.

Want Fresh Content for Your Blog? Use these 11 Ideas to Start Blogging About Future Trends

I am a big believer in blogging about current news…really, because people are always interested in the latest buzz.

But, as we all know, the latest “buzz” usually lasts for about 72 hours, and then we’re onto another story.  So, I am also big on talking about what the futurists are saying about trends on the horizon and how those are going to impact our world.

The following ten suggestions will give you access to cutting edge content about future trends…just by looking through these sites, you will begin to uncover ideas that will keep your blog fresh and up to date:

1) List your site with to get the media’s attention quickly.

2) Go to and create a word cloud for the right of your blog. With Wordle, you can see what the most used words are on your blog, and you can capture the attention of the public quickly by using hot words in your posts and in the tags on your blog.

3) Follow the most cutting edge journals in the financial industry…no matter how offbeat they may seem.

4) Follow online trends, and blog about those trends:

5) Go to and look at the trends for 2009 and beyond. You can get a few excerpts here: I do recommend their newsletter, as they do stay on top of current trends.

6) Follow trends in business, science, health and beauty through this site:

7) Blog about consumer products:

8) Discuss the latest research reports published by

9) Follow Fast Company Magazine: The magazine highlights “leading edge” companies, and you will find numerous stories that are fascinating that tie back into your business practices.

10) Follow, and to see what business gurus are talking about.  You will always discover some type of connection back to your industry and your topic.

11) Listen closely to the conversations happening on Twitter and Facebook.   Here are a few of the sites to follow the big trends/conversations on Twitter:

Twitter Search



I hope this helps you just a pinch in finding new ideas for your next blog post!

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