Dr. Ron Paul: A Testament to the Power of Generation Y and Social Networks

On Friday, December 16, Dr.  Ron Paul ran a “money bomb” campaign.  His goal was to raise $4 million.

Today, Monday, December 19, Dr.  Ron Paul has raised over $4,100,000.00.

His secret?  Online social networking through Facebook, Twitter and You Tube.

He also has a powerful tool in his pocket:  The under 30 voter.  While voter apathy is a concern with this demographic, voter turnout for President Obama showed that the under 30 crowd pushed him over the top.  There are over 78 million voters under the age of 30.  While all are not registered, even 5% of this demographic is close to 4 million voters.  The reason for Generation Y’s support of Dr. Paul?  Generation Y’s biggest value is freedom, and Dr. Paul has been talking freedom for the last 24 years

Just watch this video below, and you will hear more about why the youngest demographic is behind the veteran Congressman.  And…just a side note.  Most Gen Y’s will tell you that they listen more to their grandparents than their parents.  They see wisdom and experience in our more senior leaders.

The point here is this:  You may or may not like Ron Paul, but he has proved to us all that if you are blogging and bombarding online social networks with your name and message, that online social networking works!  As a business owner, you too can make this happen, but only with commitment and a team of people who can spread your message to the masses.  This approach to fundraising worked for President Obama and it is working for Dr. Paul.

Video from the Jay Leno show last week:

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